The enterprise-grade behavioral data engine (web, mobile, server-side, webhooks), running cloud-natively on AWS and GCP
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Updated
Mar 26, 2024 - Scala
The enterprise-grade behavioral data engine (web, mobile, server-side, webhooks), running cloud-natively on AWS and GCP
🦘 The Grouparoo Monorepo - open source customer data sync framework
Unified and privacy-centric event data collection for digital analytics
EcommerceTools is a Python data science toolkit for ecommerce, marketing science, and technical SEO analysis and modelling and was created by Matt Clarke.
JavaScript SDK for RudderStack - the Customer Data Platform for Developers.
What is CLV or LTV? CLV or LTV is a metric that helps you measure the customer's lifetime value to a business. In this kernel, I am sharing the customer lifetime value prediction using BG-NBD, Pareto, NBD & Gamma Model on top of RFM in Python.
A PoC for a fractional attribution model leveraging first order Markov Chains.
A open source tool for collating publically available contact information for businesses.
🚨 Resources 💼 to learn/practice 🎯 Marketing analytics 💹 🚨
First Party data integration solution built for marketing teams to enable audience and conversion onboarding into Google Marketing products and Facebook Ads.
rtdl makes it easy to build and maintain a real-time data lake
Easy computation of Marketing Metrics in R
A segmentation engine for Django user models
Notebooks on some of the past data analysis and data science projects I've done
This is one of the first and main programs i made for 99
Customer Segmentation Analysis with RFM, using Python and Power BI.
Analyse customer segmentation, sentiment on product review, and built a product recommender system
This repo contains the project details of the Applied Data Science Course, which is Marketing Mix Models regarding the advertising response measurement.
Karpiu is a package designed for marketing mix modeling by calling Orbit from the backend. Karpiu is still in its beta version. Please use it at your own risk.
Data-Science Python courses from DataCamp
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